Foreign investment in Uruguay rose over 400% from 2004 to 2008. Much of it came from the U.S.

Foreign investment in Uruguay rose over 400% from 2004 to 2008. Much of it came from the U.S.

That’s how Josh Spero describes Uruguay for readers of Spear’s Wealth Management Survey. In the current Tax & Trust section, Spero offers one of the most sophisticated and accurate depictions of  the “Switzerland of South America” and “Argentina’s kid brother.” The narrative begins with a description of Uruguay and Switzerland’s shared advantages for foreign investors: Banking secrecy laws? Check. Favorable tax regime? Check. But the present-day similarities end there considering that Switzerland is knee-deep in recession while Uruguay emerged relatively unscathed having already beefed up its banking system and capital ratios almost a decade ago. Proof of confidence is evident in the country’s direct foreign investment numbers: From $397 million in 2004 to $2.2 billion in 2008 with Spain, Argentina and the United States accounting for the bulk of the funds flowing in. “Part of what has been driving this foreign investment,” Spero says, “is Uruguay’s seductive taxation rules, both for individuals and corporations.” And after spending time in the capital city of Montevideo, the financial reporter is left with one undeniable takeaway: “There are opportunities for entrepreneurs everywhere you turn in Uruguay.” Spero lists commercial real estate development, telecoms and land for “property, pleasure and space” as three of the most attractive investment opportunities. For more information about Uruguay and investment opportunities along this portion of The Tango Coast, send your inquiry to in@investba.com.

Models wear designs by Martin Churba during BA Fashion Week 2010. (AP/ Natacha Pisarenko)

Models wear designs by Martin Churba during BA Fashion Week 2010. (AP/ Natacha Pisarenko)

Buenos Aires is the city where “shopping” is much more than an action verb for describing the favorite indoor activity of many females“shopping” is a place. In fact, BA is home to some of the largest gallerias—or shoppings—in Latin America. BA shoppings like Alto Palermo, Paseo Alcorta, Patio Bullrich and the new DOT Baires mega-project all feature their share of international retail outlets, but those engaging in porteño retail therapy will also find a significant number of high-end stores and successful labels launched by Argentine designers. The highly anticipated BA Fashion Week, an annual showcase for Fall/Winter collections, is the launching pad for many of these aspiring designers. As always, this week’s event features dozens of designers showing a wide variety of unique garments and accessories like Cubreme’s coats, S-Mode’s swimsuits, Cosecha’s vintage clothing, Bienamada’s handbags and Ana Livni’s Uruguayan merino wool designs.  Not to be outdone on the global catwalk, the 2010 edition of BAFWeek is competing with Fashion Weeks in two other major fashion capitals, London & Milan. For foreign retail buyer inquiries regarding any of the collections featured in BAFWeek 2010, send a detailed e-mail to out@investba.com.

Pinamar: A Model For Sustainability in BA

An aerial view of Pinamar, one of the most popular destinations along the Tango Coast. (Julia Sapienza)

An aerial view of Pinamar, one of the most popular destinations along the Tango Coast. (Julia Sapienza)

In January, when work slows and temperatures soar, the annual exodus of Buenos Aires families to the surrounding coastlines in Argentina and Uruguay kicks into high gear. And of the many seaside towns that make up Argentina’s portion of the Tango Coast, Pinamar is one of the more popular destinations. Pinamar has over 12,000 accommodations scattered among hotels, apartments and condominiums, while many private residences are available for rent during the peak summer months of January and February. Reservations are up over last year, according to Pinamar Director of Tourism Rosa Boero, thanks to competitive pricing: four-star hotels can be found for under $200/night while a good steak dinner for two with a bottle of malbec costs about $30. Looking ahead to next summer, low prices won’t be the only attraction in Pinamar. According to Borneo, Pinamar will embark on an ambitious coastal conservation program in April that will involve tearing down all existing City-owned public beach facilities and replacing them with environmentally-friendly structures. The Coastal Revnovation Plan is a first in a country where sustainability has lagged but is beginning to creep into public consciousness. One local envionrmental group, ProCostas, believes the Pinamar project can be a model for other towns along the Tango Coast. (Full PDF Report, Spanish)

Young Argentines working in one of the offices in the Buenos Aires Tech District.

Young Argentines working in one of the offices in the new Buenos Aires Tech District.

WiFi connectivity, generous tax breaks, grants to cover the cost of quality certification, preferred lines of credit at local banks, and a government-sponsored training program to groom future talent. It may sound like a Christmas wish list, but it’s an emerging high tech reality in the Parque Patricios neighborhood thanks to the City of Buenos Aires. And according to Cronista, the list of goodies is attracting large multinationals and small start-ups alike. Iron Mountain and Clarín Global have both reserved office space, while India’s Tata Consultancy Services announced a new Global Delivery Center back in September. Cronista says small and medium-sized businesses (in Argentina, PYMEs or Pequeñas y Medianas Empresas) make up the majority of Argentina’s 1,600 tech companies, and 70% of those companies are located in Buenos Aires. Carlos Pirovano, Subsecretary of Investment for the City, says the number of companies working in the Distrito Tecnologico will more than double in 2010 to 50 with over 10,000 employees, so the City is investing in everything from a new fiber optic network to new subway stations to accommodate the growing talent pool. Another important development will be the launch of the Metropolitan Tech Center, an initiative to connect with secondary school students and groom the next generation of IT talent here in BA. (Full Cronista article).

Buenos Aires and Miami-based La Comunidad crafted creative print campaigns for VW.

Buenos Aires and Miami-based La Comunidad crafted creative print campaigns for VW.

Art Basel just wrapped up its annual run in Miami, and Advertising Age says a Buenos Aires-based creative team made a visual splash . The La Comunidad agency used mobile art gallery booths and an original artist’s map of the Art Fair to launch a “rebellious expression” campaign for Converse, one of several global companies entrusting their precious brands to La Comu.com“Based in Miami and Buenos Aires,” writes AA, “the 75-person La Comunidad is Best Buy’s U.S. Hispanic shop, the general-market agency for Remy Martin, and handles Sony Cybershot cameras, Walt Disney Co. and Coca-Cola Co. brands Burn and Epika in parts of Latin America.” AA says La Comunidad is on the leading edge of an industry trend where global teams are increasingly flexible and interchangeable to more accurately address both shifting demographics and new product launches. Founding partner José Molla puts it in perspective, “We believe the world today requires flexibility, and agencies that can react quickly. We like that the phone rings for U.S. Hispanic and Latin American and worldwide projects.The agency recently opened a branch here in Palermo Hollywood called La Comunidad Summer along with a website, ThisIsNotAGallery, that explains the mobile art concept in greater detail.

 
© 2010 InvestBA, S.A.