With Wendy’s Return, Argentina’s Burger Wars Are Heating Up

Patrick Archer buenos aires events, competitiveness, franchises, us companies

The ongoing battle for burger-lovin’ hearts and minds heats up tomorrow in Argentina with the official return of Wendy’s to Buenos Aires. Ohio-based Wendy’s originally bought 11 Buenos Aires restaurants in the 1990’s for $13.2 million and grew the chain to 18 company-owned restaurants before pulling out of Argentina altogether in 2000. Now, twelve years later, the smiling redhead with pigtails …

Walmart International Sees Strongest Sales Growth in Argentina

Patrick Archer competitiveness, foreign investment, us companies

Despite the media hype and bizarre headlines generated by the just completed Black Friday retail event, the annual day-after-Thanksgiving shopping holiday has come and gone with little economic impact in the US. In fact, a leading survey of economists forecasts US growth will be a modest 2.5% in the final three months of 2011. Just as a famous Wendy’s ad …

Google, Coca-Cola & Unilever Named Argentina’s Best Employers

Patrick Archer competitiveness, culture, global rankings, us companies

If there were an Olympics for the best employers in Argentina, the countries standing on the podium at the medal ceremony would be USA, USA and UK/Netherlands. Only instead of 1st, 2nd and 3rd place, all three would be taking home the gold according to the annual ranking by Argentina business magazine Apertura. In the 2011 Best Employers in Argentina …

FranchiseBA: What Are The Most Popular Franchises in Argentina?

Patrick Archer competitiveness, entrepreneurs, foreign investment, franchises, real estate, us companies

With consumer demand for quality and consistency rising in Argentina, the prospects are good for new and established franchises in a variety of sectors. And when you consider that 67% of all Argentine franchises are concentrated in BA, you can understand why the smart money is moving to the interior. Cordoba is home to only 14% of the country’s franchises, …

Double Shot: 300 New Starbucks Coming to Argentina

Patrick Archer foreign investment, franchises, lifestyle, us companies

Since arriving three years ago, Starbucks has been opening new locations in Argentina at a rate of 12 per year. In fact, the company just opened the 36th location in Rosario reflecting the strategic shift of global brands to the country’s interior. Now, a new business plan should easily double the number of locations Starbucks opens in Argentina per year. …