InvestBA Privada Summer 2011

Check out the upcoming Buenos Aires event calendar in the new issue of InvestBA Privada.

We’re only five weeks into 2011, and the Buenos Aires social calendar is beginning to pick up steam. Fitting then that BA Cultural Minister Hernan Lombardi was just in Spain luring the madrilenos with a sneak peak of Coming Attractions. BA welcomed a record 10 million visitors in 2010 and of those 120,000 were from Spain, a number that is sure to rise in 2011 given the quality of arts, cultural and sporting events BA plays host to in 2011.

Lombardi showcased some of the biggest events for the Spanish press including ArteBA 2011, the International Book Fair, the BA International Independent Film Festival (BAFICI), the BA Marathon and seven other events that draw tens or hundreds of thousands of visitors annually.

Lombardi explained the City’s chameleon-like quality during the calendar year: “The large number of events in Buenos Aires give tour operators the ability to offer a destination constantly rotating its cultural offerings: art, music, theatre, dance, design, always with a touch of something unique and cutting-edge.”

According to Ciudad1, some of the most important events this year include the ATP Copa Telmex (February 12-20), Ciudanza (March 5, 6, 11 & 12), BAFICI (April 6-17), the International Book Fair (April 20-May 9), ArteBA (May 19-23) and the BA Jazz Festival (December). (Full article in Spanish)

For a full calendar of upcoming Buenos Aires events, be sure to download the new issue of InvestBA Privada.

arteBA 2010 Sign

Annual events like arteBA and BAFWeek showcase BA's rising tide of creativity and entrepreneurial activity.

Entrepreneurship and creativity are two of our favorite topics @InvestBA. When we were choosing content category names for the site, we opted for The Creative Class as a nod to urban studies theorist Richard Florida.

In his 2002 best seller, Florida developed a Creativity Index to rank cities based on key criteria like Talent, Technology and Tolerance (aka the Three T’s). The review from Atlantic Monthly summed up the book’s thesis beautifully: Why cities without gays and rock bands are losing the economic development race.

Most BA visitors come away with the impression the city is chock full of the first, trying hard to nurture the second and taking the regional lead with the third. (Given the recent marriage decision, “gay friendly” tourism will flourish here like no other corner of the Americas.)

Now comes the annual ranking from Global Entrepreneurship Monitor (GEM) that confirms our suspicions we’re living in a magnet for creativity and entrepreneurial activity. “Buenos Aires is the Latin American city with the highest start-up rate per capita,” writes BBC Mundo’s Veronica Smink adding, “BA also fares well in comparison with some of the world’s major cities, taking seventh place in terms of entrepreneurial activity ahead of cities like New York, Paris, Madrid, Barcelona and Amsterdam.”

The majority of BA entrepreneurs are between 18-35 years old and focused on technology, design and visual arts. In closing, Smink says start-up growth should continue its upward trajectory given Argentina’s rich talent and human resource advantages. The GEM report’s only negative? The failure rate of local start-ups is fairly high after 2-3 years. But in the immortal words of Winston Churchill, Success is going from failure to failure without losing your enthusiasm.

Or in the words of Michael Scott, If tomorrow my company goes under I will just start another paper company. And then another and another and another. I have no shortage of company names. (Full article in Spanish)

El Ateneo bookstore in Buenos Aires

When you've got bookstores like this, who needs a Kindle? BA's cultural commitment garners praise.

As governments around the globe are seeking ways to curb spending and slash deficits, Andrew Cohen says “cutting culture” is not an option in Buenos Aires. Cohen, the president of Canada’s Historica-Dominion Institute, pens a smart op-ed praising the cultural commitment one sees daily on the streets of BA from the bookstores to the theater to annual gatherings like arteBA and the Feria del Libro.

Cohen describes BA as “a city in love with books” where small, independent booksellers are on equal footing with the big box hipermercados thanks to laws requiring books be sold at the same price throughout the country. He then traces Argentina’s modern-day obsession with books back to the cultural priorities and donations of founding fathers like San Marti­n and Belgrano.

The piece concludes with a 1-on-1 conversation with a serious BA cultural warrior, Hernan Lombardi. “If you don’t invest in culture, you go home,” Culture Minister Lombardi tells Cohen adding “In a crisis, we worry about losing identity. That’s when we need to support culture.”

When Lombardi was named Minister of Culture, it coincided with a decision to place the city’s tourism promotion arm under the umbrella of culture. At the time of his appointment in 2007, La Nacion said it showed the Macri administration’s commitment to attracting more domestic and foreign visitors to BA for major cultural events. The renovation and re-opening this year of the Teatro Colon was another feather in the City’s ever-expanding cultural cap. (Cultural Capital by Andrew Cohen)

Scenes from the annual arteBA Expo held at La Rural in Buenos Aires.

 

Bariloche

Mendoza

Uruguay

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