“The world speaks many languages.” That quote from Paulo Coelho’s spiritual classic The Alchemist is gaining additional validity with each successive post here on InvestBA. Yesterday we had a front page story from a Dubai newspaper praising Buenos Aires as an “Electric City,” and now China’s CCTV gets in on the porteño lovefest by giving 1 billion viewers in mainland China a sneak peak at next week’s “Huge Tango Party” here in BA. Watching the 90-second clip reinforces two key themes: 1.) Tango elicits international intermingling as convoluted as the dance itself, and 2.) Tango is an addiction. The first takeaway is evident just from watching the video: Native Chinese broadcasters promoting a dance with African and European influences and translating Argentine Castellano into English for a global audience online. The addiction theme is best understood by connecting with actual tango dancers in the blogosphere like Fishnets & Fedoras or Well-Heeled who summarizes “The Price of Addiction to Argentine Tango” here beautifully. “In an episode of House Hunters International,” W-H writes, “a Californian couple bought a $200,000 pied-a-terre in Buenos Aires just so they can focus on tango! The lady insisted on an apartment with enough open space that she can turn into a salon for her tango parties. Now that’s dedication.” That episode and others featuring foreign tango addicts relocating to Buenos Aires can be seen here on HGTV.









