
With a new store in the UAE, La Martina continues to export the Argentina polo lifestyle worldwide.
After the success of its first Middle Eastern location at the Dubai Mall, La Martina has opened a second UAE outlet at the Mall of the Emirates.
Established in 1936, La Martina made a name for itself as a designer and purveyor of polo uniforms and leather goods. Over the years, the company has expanded its offerings to include polo-inspired fashion for men, women and children.
Today La Martina stands as one of Argentina’s most prestigious brands, offering customers not only a glimpse at the high-class world of polo, but a chance to become part of it. The new store has been designed in keeping with the brand’s rustic-chic signature style, made “to evoke an ambience of coziness, as if [customers] are visiting a Polo champion’s house.”
The opening of the 4,300 square foot location is a critical part of the brand’s attempts to enhance its presence in the Middle East. In fact, says owner Lando Simonetti, the company has “witnessed double digit growth in most prominent markets worldwide including the UAE. Our UAE sales are higher than many other major global markets.” The new store at the Mall of the Emirates is similar, not only to those found in Argentina, but also those found in some of the world’s most prestigious locations, including Saint-Tropez, Deauville, Madrid, Mykonos, Surrey and Capri.
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