McDonald's in Buenos Aires

With over 1,800 outlets in 19 countries, Arcos Dorados' revenue topped US$3.8 billion in 2009.

Arcos Dorados, McDonald’s largest global franchisee is preparing for what will be one of Latin America’s biggest IPOs ever. BA-based Arcos, the group that owns the largest chain of restaurants in South America, will formally announce the IPO in the next week, and sources say shares could begin trading as early as April.

According to Cronista, Bank of America, JPMorgan and Morgan Stanley were chosen as lead underwriters for the deal which could top US$1 billion. It is still not clear how much of the company the group will sell or if they will seek additional funds. Some analysts are already looking at the IPO and investor response to it as a broader indicator of confidence in the region and the ability of a global brand like McDonald’s to capitalize on emerging markets and attractive demographics in South America.

The IPO announcement comes four years after McDonald’s was pressured to cut loose under-performing outlets in regions like South America. The company that emerged in 2007, Arcos Dorados, then went on a regional tear opening new restaurants throughout Latin America and growing market share with aggressive marketing and new store offerings like the popular McCafes. Arcos CEO Woods Staton, recently named LatinTrade’s CEO of the Year, oversaw revenue growth to US$3.6 billion in 2009 and expansion to 1,800 outlets in 19 countries. (Full Story in Spanish)

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Source: Arcos Dorados S.A.

Source: Arcos Dorados S.A.

Bloomberg is reporting that Buenos Aires-based Arcos Dorados, owner of the license to operate McDonald’s restaurants in Argentina and several other Latin American countries, will tap international debt markets and issue $450 million in 10 year bonds this week. Bank of America Merrill Lynch and Morgan Stanley will manage what Bloomberg calls “the first Argentine corporate bond sale in international markets in almost two years.” The transaction is a positive signal for the largest restaurant operator in Latin America as well as for other Argentine companies whose borrowing costs have fallen considerably this year thanks to diminished country risk. With more than 1,750 locations in 19 countries, Arcos Dorados reported net revenue of over $3.5 billion in 2008. While Arcos Dorados is targeting porteño coffee lovers with the recently launched McCafé concept (Story), the McDonald’s Argentina facebook page promotes new menu innovations like the McFlurry Cadbury and the Doble McNífica. Me encantaâ„¢.

 

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