Hilton, IHG Target New Business Hotels In Argentina

Patrick Archer foreign investment, hotels & casinos, real estate, tourism, us companies

The next wave of planned hotel investment by industry giants Hilton and IHG reflects two important projections for Argentina tourism: more visitors discovering the interior of the country and more business being conducted in major cities beyond the City of Buenos Aires.

In July we offered a preview of the US$20 million Santa Fe Hilton, an ambitious 100-key, 4-star hotel overlooking the Port of Santa Fe. Now El Debate offers an overview of five major hotel projects Hilton plans to build in Argentina over the next few years. A 159-room Hilton Garden Inn, Convention Center and residential development is already under construction in Zarate The $60 million project is scheduled for a March 2013 completion. After Zarate and Santa Fe, the next three Hiltons are planned for Mendoza, Neuquen and Pilar.

InterContinental Hotels Group is taking a similar approach focusing on the development of business-friendly properties in Argentina beginning with the $150 million InterContinental Nordelta which opened in June. Ricardo Lopez, IHG’s VP of Sales for Latin America said, “We’re not only thinking about leisure travelers, but also businessmen who travel to these destinations as corporate events continue to grow in these regions.”

Future IHG hotels in Argentina may feature the Indigo Hotel, Staybridge Suites or Candlewood brands. Hilton is also introducing new brands to the region. The Zarate hotel will be the second Hilton Garden Inn in South America after the Santiago, Chile airport location which opened in June. (Full Story in Spanish)

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