Argentine Consumer Tastes Shifting Up to Premium Wine, Beer

Patrick Archer lifestyle, wine & vineyards

Argentine consumers are increasingly opting for premium wines and local palettes are rapidly shifting away from generics in favor of more sophisticated varietals from boutique vineyards and large production wineries alike. InvestBA created the adjacent graph based on data provided by the CCR, and the numbers are staggering for a premium shift when much of the world is moving in …